Privacy Policy

• Service

Service is the https://www.yayoi-us.com/ website operated by Plenus

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• Personal Data

Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).

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• Usage Data

Usage Data is data collected automatically either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

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• Cookies

Cookies are small files stored on your device (computer or mobile device).

We collect several different types of information for business purposes as set forth in this Privacy Policy.

Personal Data

On the Service’s registration form, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). We may also collect Personal Data when you contact us in connection with the Service via email or otherwise. Personal Data collected by the Service includes:

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• Email address

• First name and last name

• Day and month of birth

• Such other information that you submit or are otherwise contained in your communications to us via email or otherwise

• Certain Usage Data

We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or the instructions provided in any email we send. We may also use your Personal Data to respond to communications that we have received from you.

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Usage Data

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We may also collect information on how the Service is accessed and used ("Usage Data"). This Usage Data may include information such as your computer's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

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Location Data

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We may use and store information about your location if you give us permission to do so ("Location Data"). We use this data to provide features of our Service, to improve and customize our Service.

You can enable or disable location services when you use our Service at any time by way of your device settings.

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Tracking & Cookies Data

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We use cookies and similar tracking technologies to track the activity on our Service and we hold certain information.

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Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies are also used such as beacons, tags and scripts to collect and track information and to improve and analyze our Service.

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You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

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Examples of Cookies we use:

• Session Cookies. We use Session Cookies to operate our Service.

• Preference Cookies. We use Preference Cookies to remember your preferences and various settings.

• Security Cookies. We use Security Cookies for security purposes.

Plenus uses the collected data for various business purposes:

• To provide and maintain our Service

• To notify you about changes to our Service

• To allow you to participate in interactive features of our Service when you choose to do so

• To provide customer support

• To gather analysis or valuable information so that we can improve our Service

• To monitor the usage of our Service

• To detect, prevent and address technical issues

• To provide you with news, special offers and general information about other goods, services and events which we offer unless you have opted not to receive such information

Plenus will not share your Personal Data with third parties except as set forth in this Privacy Policy.

Plenus may disclose your Personal Data in the good faith belief that such action is necessary to:

• To comply with a legal obligation

• To protect and defend the rights or property of Plenus

• To prevent or investigate possible wrongdoing in connection with the Service

• To protect the personal safety of users of the Service or the public

• To protect against legal liability

The security of your data is important to us but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot and do not guarantee its absolute security.

We may employ third party companies and individuals to facilitate our Service ("Service Providers"), provide the Service on our behalf, perform Service-related services or assist us in analyzing how our Service is used.

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These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose. Provided however, we have no control over and assume no responsibility for the content, privacy policies or actual practices of our Service Providers.

We use third-party Service Providers, such as Google Analytics, to monitor and analyze the use of our Service.

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Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.

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You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js and dc.js) from sharing information with Google Analytics about visit activity.

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Google Analytics may transfer your information to third parties where required to do so by law, or where such third parties process the information on Google Analytic’s behalf.

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For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy?hl=en

Our Service may contain links to other sites that are not operated by us. If you click a third party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Plenus may transfer information about you, including Personal Data, to (i) another company in connection with a merger, sale or acquisition by or of Plenus or (ii) an affiliate of Plenus. In that event, we will use reasonable efforts to notify you before information about you is transferred and becomes subject to a different privacy policy.

Our Service does not address anyone under the age of 13 (“Child” or "Children").

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We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your Child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from Children or anyone under the age of 18 without verification of parental consent, we take steps to remove that information from our servers.

The Service does not respond to DNT (Do Not Track) signals. 

Pursuant to Section 1798.83 of the California Civil Code, users and visitors of the Service who are residents of the State of California have the right to request certain information regarding our disclosure of personal information to third parties for direct marketing purposes.  If you are a California resident and wish to request such information email us at hello@yayoi-us.com with “California Privacy Rights” in the subject line.

Plenus is incorporated in California (U.S.A.) and its business operations are primarily conducted in the State of California, U.S.A.  This Privacy Policy is governed under California law and applicable U.S. laws and regulations. 

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

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We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the "effective date" at the top of this Privacy Policy.

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You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

If you have any questions about this Privacy Policy, please contact us:

• By email: hello@yayoi-us.com